How to tease a new song before it drops
To tease a song, post short videos of its best part before it comes out: the hook or your strongest bars, 10 to 30 seconds, with you performing it. Start a few weeks before the release, post more often in the last days, and give the date in every post. Stalak turns one filming session into a week of different teasers.
Before: 3 takes
After: Stalak’s edit
Which part of the song should you tease?
The part people will want to hear again: the hook, a punchline, or the first bars of a verse that hits right away. Pick one part and repeat it: hearing the same lines several times is what makes people remember them.
- Skip the intro: start on a word, not on the beat.
- Keep a part that ends on a strong line, so the video loops well.
- Try two parts in the first week, then keep the one people replay.
How long should a song snippet be?
Long enough for the hook, short enough to watch twice: often 10 to 30 seconds. YouTube Shorts and Instagram Reels take up to 3 minutes, but a teaser should leave people wanting the rest of the song.
What should you post before a release?
A simple plan: the first snippet three or four weeks before, then more cuts of the same part, then a video a day in release week, and the song everywhere on release day. Give the date in every caption, and share a pre-save link if your distributor gives you one.
- 3 to 4 weeks before: the first snippet, with the release date.
- 2 weeks before: more cuts of the same part, from other spots.
- Release week: a video a day, and a countdown in your Story.
- Release day: “out now”, with the link in your bio and your Story.
- After: keep posting the song; now people can stream all of it.
How do you make a week of teasers from one shoot?
Film the part several times, in two or three spots, then cut it differently for each day: another order of takes, another pace, another framing. Stalak does that for you: Shuffle gives a new edit of the same takes, and a pack (Creator Plus) makes 5, 10 or 30 at once.
Stalak in one minute
Here’s each step in Stalak at phone size, with the song and takes from the example above.
1. Keep just the part. Drop your song: Stalak finds the tempo. Drag the handles to keep the part you’re teasing. 
2. A week of teasers (Creator Plus). Make a pack of 5, 10 or 30 videos from the same takes, each cut differently. 
3. Export and post. Each video is made on your device in 9:16, ready for TikTok, Reels and Shorts. Free videos carry a small watermark.
Free, in your browser. No sign-up.
What’s free, what’s Pro
- Free: unlimited videos, auto cuts, lyrics one line at a time, 3 filters, 9:16 export, no ads. A small watermark (our mascot and stalak.app) on every video.
- Stalak Pro ($7.99/mo or $49.99/yr): no watermark, 16:9 music videos, karaoke and word-by-word lyrics, auto lyrics, all filters and premium effects.
- Creator Plus ($14.99/mo or $99.99/yr): everything in Pro, plus video packs, automatic cloud saving (100 GB) and “Talk to a human”.
FAQ
Should I post a snippet before the song is out?
Yes. A snippet lets people hear the song before the release and tells them when it comes out. Post a part you’re sure about, in its final mix.
How long before a release should I start teasing?
A few weeks gives you time to post the part several times without wearing it out. Pick a pace you can keep until release day.
Can I tease a song that isn’t mixed yet?
You can, but the snippet is the version people remember. Tease the final mix when you can.
Is Stalak free?
Yes. Unlimited videos, no account and no ads. Free videos carry a small watermark (our mascot’s face and stalak.app); go Pro ($7.99/mo or $49.99/yr) to export without it.
Do my videos get uploaded?
No. Editing happens in your browser, on your device. The only exceptions, if you use them: cloud projects (Creator Plus, saved automatically) and the audio sent for auto lyrics (Pro).
Stalak is made by 99Sayso, an independent rapper from the Alaska collective. He coded it to cut his own takes to the beat.